Accenture offers innovative services and solution globally. Top thinkers around the globe rely on Accenture to provide a range of services, including strategy, consulting, digital, technology and operations. Digital Fire works with Accenture to promote their services, ensuring that SA companies can achieve greater productivity, competitiveness, efficiency and growth.


Accenture approached us with the objective of growing their bookings to events as well as attracting individuals to join.

Target audience

Digital Fire worked with Accenture to choose a target audience that included decision makers. These top influencers ranged from CEOs and CMOs to HR, senior executives and CIOs. We targeted individuals in industries such as government, finance, healthcare, technology, media and resources.


A plan was hatched to develop a one page HTML mailer that would be broadcasted to the selected audience. Strong, concise call to actions were implemented on the mailer to ensure that the audience would click to the appropriate landing pages.


As was expected, Accenture experienced an incredible open rate of 21.69% with a 1.60% click through rate.

Reader, next week you can learn how your organisation will benefit from world renowned innovation leaders 2016-03-15 15-44-40

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Important notice: Fraudulent use of Digital Fire name

We are aware of the fraudulent Whatsapp and Telegram Groups circulating using our name and brand identity. Please refrain from engaging with them and report them on the messaging platform. Unfortunately, like many other digital agencies, we have now been targeted. Digital Fire will never contact you via Whatsapp and ask for money, offer money or offer you a job. Stay vigilant.

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