And the lucky mailer goes to… Starbucks! Who doesn’t like a refreshing drink during happy hour? With the new Ultra Caramel Frappuccino blend, it’s hard to resist.

We love this email for it’s minimal design and colour use, placing emphasis on the tasty drink. Unlike most promo mailers with a boring call-to-action leading to their e-commerce site, Starbucks have thrown in a surprise barcode of 50% discount for all the happy hour lovers out there.

Also, can you spot the winking face in the typography?

They sure know how to make a keremel Frappaccino look good on a Thursday!

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Top Email Design Reference:

https://reallygoodemails.com/