Email marketing has evolved over the years and knowing your KPI’s are now more important than ever.Gone are the days of broadcasting mass email marketing campaigns and not fully understanding the performance and results. KPI’s are becoming more integral to the reporting, analysis and understanding of your email marketing campaigns and databases. Read More
Email marketing is the single most effective tactic for awareness and provides a higher ROI then most other marketing tools, therefore it should be a fundamental component in your marketing mix and should include good email creative and design.
Momentous times in digital advertising and marketing are ahead next month in the UK and Europe as the GDPR, (General Data Protection Regulation) comes into effect on 25th May 2018. This act will have repercussions for all modern businesses which deal in any way with the UK and EU and should herald a new attitude to global data marketing.
Here’s how we garnered a total of 281 716 impressions, 5208 post engagements and 1174 link clicks in one month for Duffle and Co.Read More
The numbers of mobile users are increasing every day, as technology advances and mobile apps becoming a more efficient tool to browse the internet in oppose to desktop tools.
